FITNESS TECH · CO-FOUNDER
UNDER construction
- Project
- FitEscala
- Role
- Co-founder — product, architecture, company
- Stack
- Python lead-gen · No-build web · Node + SQLite CRM
- Status
- STATUS: UNDER CONSTRUCTION — LIVE REVISION
Problem
Boutique fitness studios live and die on memberships, but almost none of them run an acquisition system — the market's default answer is an agency retainer and hope.
Solution
An acquisition machine owned end to end: a Python lead engine finds and qualifies studios city by city, outreach is automated, no-build landing pages take the click to a booked call, and a multi-tenant CRM tracks delivery against the actual contract terms — co-founded with Ivan, revised in the open.
Interaction
Progress is shown as it happens, not staged for a launch date.
Outcome
gymscale.es and fitescala.com are live and the first client work is in delivery. No launch theater — when there are numbers, they'll be published here.

